Archive for December, 2012

12 / 26 / 2012

Marketing Dashboards The Tableau Way


What is a Marketing Dashboard?

To paraphrase Stephen Few of Perceptual Edge, a marketing dashboard is “A visual display of the most important information needed to understand and manage one or more marketing metrics which fits on a single computer screen so it can be monitored at a glance.”  So why doesn’t every marketer want one? read more »

12 / 24 / 2012

A Man’s Guide to Buying Products


Products – women love products! And I’m talking beauty related products. Some of us (Cristene) are fabulous at finding retailers that will cater to our girly needs and give us samples of new products. In October the ladies of Covalent went to Barneys in Chicago and were able to experience luxury in a welcoming environment (honestly ladies, go to Barneys). We all walked away gorgeous, happy with our purchases and of course with samples. When we met the men of Covalent later for a fun team building night, they gave their compliments.
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12 / 23 / 2012

Penzey Spices Up Your Life


People of the world, spice up your life.

Variety is the spice of life.

Sugar, spice, and everything nice. read more »

12 / 22 / 2012

There Really is an Art to Shaving


For my last contribution to #RetailLove in 2012, I’ve taken another trip to Oak Brook, IL; this time, to visit The Art of Shaving.  Much like my haircut, I haven’t changed my routine in a very long time.  read more »