This past weekend I was surprised to find sage marketing advice by way of an elevator sign. The elevator had a simple message: “Overloading may cause elevator failure and entrapment”.
I feel the need to share a story that recently happened to me. Not too long ago I refinanced my home. Soon after my refinancing had closed, the mortgage banking company sent me a customer satisfaction survey. Being a good corporate citizen I truthfully filled it out with values that were consistent with my agent’s performance: adequate – not great, but not poor either (i.e. mostly 3 out of 5’s). read more »
I’ve been meaning to write this post for about a week but my client’s silly “Go-Live” took priority. On that front I’m happy to report that their Unica Campaign 6 to 8 upgrade is up, running and was accomplished without any major incidents…yay! read more »
As sponsors again this year, we are excited for the Aprimo Summit coming up later this month. In attendance will be two of our top Aprimo solution consultants: Liz Kaufman and David Spitz. Liz has been working with Aprimo’s software for 10 years as a client, while with Aprimo, and now as a solutions consultant. David has participated in a wide variety of Aprimo ECM and MRM projects from Fortune 100 to Fortune 1000 clients across many industries (Retail, Gaming, Technology, Financial, etc.). read more »