Posts Tagged ‘Informed Interactions’

11 / 13 / 2012

Tableau Vivant! – 2012 Tableau Customer Conference Wrap-Up

 

I recently attended the Tableau Customer Conference in San Diego. The conference was a sea of knowledge that included breakout sessions hosted by both Tableau customers and Tableau employees.

Tableau CEO Christian Chabot opened the conference describing Tableau’s growth and the direction he sees for its future. read more »

5 / 25 / 2011

Making Sense of Social Media Mentions – Insurance Industry Edition

 

As part of Covalent Marketing’s ongoing research into the insurance industry for our clients, we spend time listening to them on social media.  To do so, we rely heavily on Crimson Hexagon to stay abreast of how consumers view insurance and how they choose to voice their opinions.  Crimson Hexagon is a tool used to tap into billions of online conversations taking place in social media and uncover vital consumer opinions and insights. read more »

12 / 2 / 2010

Check-in and You Can Become a Mayor

 

What it means to be the “mayor” has an entirely new meaning thanks to the geosocial networking site Foursquare.

First introduced at the 2009 South By Southwest Interactive conference in Austin, Texas, this fast-growing mobile application and web site provides consumers with a continually-evolving, online game and social networking experience.  Foursquare works by utilizing the GPS feature on most smartphones (i.e. iPhone, Blackberry, Android, Palm, ovi, etc.), where users “check-in” at restaurants, stores and other establishments they frequent or come in close proximity to.

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5 / 4 / 2010

Twitter for Transactional Tracking

 

This April at Chirp, the first ever official conference for Twitter developers, Twitter shared its latest statistics about its service; and the scale of these numbers is mind-boggling: read more »