The new year is a time when many articles are published with predictions about marketing technology for the coming year and beyond. I recently listened to episode 573 of This American Life, titled “Status Update,” which gave me a surprise “back to the future” moment. read more »
In a recent blog post, Eric talked about creating a Twitter account to improve one’s personal branding from the perspective of starting a Twitter account as a young professional. One of the more important tasks required to create a valuable network is acquiring high value followers – individuals with whom you can create a professional network. read more »
Like every other red blooded American I was at a party this past Sunday to watch the big game with my nearest and dearest. We stuffed our bellies with wings, pizza, and chili dip while we all put our initials in squares hoping that this would be the year we get our lucky numbers and win the pot made up of our friends money. And of course, we couldn’t wait for the much anticipated commercials.
I think it was what happened off of the “official” playing field that was more impact-ful than some of the advertisements we saw during the game. read more »