top of page


Case Study: Retailer's Braze Makeover - 30 Days to Success
Struggling with Braze for optimal results? Discover how Covalent helped a retailer fix segmentation, optimize workflows & boost engagement.
Allison Sanders
May 10, 20243 min read
81


Case Study: A Retailer’s Success -Boosting Customer Engagement and Revenue with Braze, Census, and Moveable Ink
Retailer revamps marketing for customers with Braze, boosting engagement & revenue through personalized, automated campaigns.
Ryan Kosanic
Feb 29, 20243 min read
84


Case Study: Personalized Marketing Boosts Grocery Sales and Customer Engagement
Grocer boosts sales with personalized offers using marketing automation. $200K incremental sales, 27% households moved to Primary status.
Allison Sanders
Dec 7, 20233 min read
128


Case Study: A Retailer with Disparate Data Advanced to Robust Loyalty Nurturing in Three Steps
How they achieved increased customer enrollment and engagement in their loyalty program by improving their marketing automation strategy.
Caitlin Collins
Nov 24, 20213 min read
127


Case Study: Selecting the Ideal Marketing Automation Solution via an Objective Evaluation Process
A major retailer selects an enterprise solution with objectivity, speed and confidence.
Caitlin Collins
Nov 16, 20213 min read
100


45% Reduction in Offer Creation and Improved Attribution for an International Bank
Strategic and comprehensive campaign standardization and automation resulted in new levels of efficiency and advanced data insights
Ryan Kosanic
Nov 5, 20213 min read
67

From Static to Real-Time Operational Marketing Dashboards for a Fortune 100 Insurance Company
Effective use of MRM technology was key to facilitating adoption of new high-level customer strategies and gaining transformative insights
Ryan Kosanic
Nov 5, 20213 min read
49


Reduced IT Costs by Optimizing Event-Based Marketing for a Fortune 100 Insurance Company
Standardizing and systematizing best-practice campaign management also improved marketing velocity, accuracy, and customer centricity.
Ryan Kosanic
Nov 5, 20212 min read
42


Reduced Review Cycle Times through Automated End-to-End Marketing Processes for a Gaming Company
How marketing operations technology and best practices streamlined and accelerated time-to-market and enabled marketers to do more with less
Ryan Kosanic
Nov 5, 20215 min read
37


35% Faster Campaign Execution Times After Unica Software Upgrade for a Leading Airline Company
How an upgrade was used as driving force for organizational change, unifying and evolving campaign management across previously siloed teams
Ryan Kosanic
Nov 5, 20213 min read
49


Successful Change Management and Marketing Technology Adoption for a Fortune 100 Healthcare Company
A scalable change management model and education program was critical to marketing transformation success at a major healthcare company.
Ryan Kosanic
Nov 5, 20212 min read
28

Unifying Teams and Lines of Business to Drive Marketing and Technology Transformation
Enabling customer-centric transformation using a holistic Customer Interaction Framework as a guiding framework for marketing excellence.
Ryan Kosanic
Nov 5, 20212 min read
34


Enabling Real-Time Marketing for a Fortune 100 Healthcare Company
How a Fortune 100 health insurance company used personalized inbound marketing to become more consumer-centric.
Ryan Kosanic
Nov 5, 20213 min read
43
bottom of page