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Make Braze Your Favorite Martech Toy—And Actually Use It
Expert tips to turn your Braze onboarding into long-term martech success—clean data, strong processes, and campaign-ready execution strategi
Stanton Willins
4 days ago4 min read
16


AI + You: Outsmart, Don't Outwork
Discover how AI-powered tools are transforming customer engagement—and why marketers who embrace automation are gaining a competitive edge.
Stanton Willins
Mar 252 min read
12


Master Multi-Channel Marketing with Braze
Unlock multi-channel marketing with Braze! Boost engagement through email, SMS, push, WhatsApp & more. Elevate your strategy today!
Stanton Willins
Feb 42 min read
17


Engage Smarter: The Power of Braze’s Data Platform
Discover how the Braze Data Platform powers real-time, personalized customer engagement with seamless integrations and actionable insights.
Jasper Hortillano
Nov 20, 20244 min read
16


Mastering Gmail Promotions with Braze: A Guide for Black Friday Success
Master Gmail Promotions in Braze for Black Friday! Set up high-impact emails that boost deliverability and drive holiday conversions.
Allison Sanders
Nov 14, 20244 min read
44


Breaking Through the AI Buzz: Practical Tips for Marketers
AI in Marketing: Discover smart steps to start and examples that turn AI buzz into real results.
Stanton Willins
Oct 31, 20243 min read
21


Capitalizing on the Importance of Timing for Marketing in the Moment
Master Timing in Marketing in the Moment (MITM): Embrace real-time relevance and agility for customer-centric, impactful engagement.
Ryan Kosanic
Aug 28, 20243 min read
10


What You Say Matters: The Role of Messaging in MITM
Master Messaging in Marketing in the Moment (MITM): Deliver personalized, timely, and customer-centric messages to build stronger connection
Ryan Kosanic
Aug 28, 20243 min read
4


The Art of Preparation: Ensuring a Smooth Braze Onboarding
Prepare for Braze onboarding with a solid plan, team alignment, data readiness, and tailored training to unlock its full marketing potential
Michelle Ward
Aug 20, 20244 min read
16

From Emails to Experiences: Transforming Marketing with Customer-Centric Journeys
Discover how to transform marketing from generic emails to personalized customer journeys. Learn key strategies for effective engagement.
Jessica Ramirez
Jul 17, 20245 min read
16

Exploring Braze's Recent Advancements: Features for Marketers, Data Managers, and Admins
Braze's latest features include AI-powered copy generation, message open likelihood filters, custom data deletion options, and more!
Stanton Willins
Jun 12, 20244 min read
26


Capitalizing on Customer Inaction
Engage inactive customers by using reverse logic: identify those who didn't act by suppressing those who did. Discover innovative Braze stra
Stanton Willins
May 29, 20242 min read
19


Let’s be Friends. Connecting Braze and Facebook Part 1
Join us on a two-part journey to easily integrate Facebook with Braze. You'll be ready to drive meaningful engagements with your customers!
Jasper Hortillano
May 22, 20243 min read
30


Case Study: Retailer's Braze Makeover - 30 Days to Success
Struggling with Braze for optimal results? Discover how Covalent helped a retailer fix segmentation, optimize workflows & boost engagement.
Allison Sanders
May 10, 20243 min read
81


Selecting the Right Marketing Automation Partner: Why Braze Leads the Pack
Choosing Braze for marketing automation is essential, providing omnichannel mastery, real-time agility, AI integration, and customer-centric
Ryan Kosanic
Apr 3, 20242 min read
28


Braze Data Integration: 6 Methods for Personalized Marketing
This guide details data integration methods for Braze, helping both new and existing users desiring enhanced data-driven customer engagement
Ryan Kosanic
Mar 6, 20243 min read
30


Case Study: A Retailer’s Success -Boosting Customer Engagement and Revenue with Braze, Census, and Moveable Ink
Retailer revamps marketing for customers with Braze, boosting engagement & revenue through personalized, automated campaigns.
Ryan Kosanic
Feb 29, 20243 min read
84


Time to Check your MarTech Engine
Transition from legacy MarTech to contemporary solutions to unlock efficiency, innovation, and heightened security.
Stanton Willins
Jan 24, 20242 min read
55


Case Study: Personalized Marketing Boosts Grocery Sales and Customer Engagement
Grocer boosts sales with personalized offers using marketing automation. $200K incremental sales, 27% households moved to Primary status.
Allison Sanders
Dec 7, 20233 min read
128


Don't Be Haunted by DMARC in 2024
New DMARC email requirements for Yahoo! and Gmail starting in February 2024
Allison Sanders
Oct 25, 20233 min read
55
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