On September 23-25 Braze will host their annual user group event: Forge. This year, it will take place in Las Vegas at the Virgin Hotel and Casino, with over 1,000 of your closest friends, many of whom you haven’t met (yet!).
Attending a large software user conference can feel overwhelming. But for us these are old hat, so we’ve done some of the pre-work for you by scanning the agenda and creating a checklist to help you get the most out of your Forge 2024 experience:
1. Install the App
Before you even arrive in Las Vegas, download the Braze Events app (available for iOS and Android). It’s your essential tool for staying organized and getting the most from Forge.
2. Get Certified
Did you know Braze is offering free prep courses and certification testing for attendees? With 15 badges available, there’s something for everyone. Don’t miss this opportunity to boost your credentials (at no additional charge)!
3. RSVP for Key Sessions
There are some great sessions this year and here were a few of the standouts in our book:
Meet the Moment (TUE 1pm) – Marketing in the moment is key to winning the hearts of consumers today. Learn how SoFi and Talkspace drive relevance at scale with data, AI, and cross-channel messaging.
Powering End-to-End Optimization (TUE 3pm) – Discover how leading brands are using Braze and its full suite of testing and experimentation tools to power end-to-end optimization and provide guidance on how to design, implement, and analyze tests that can help you fine-tune your marketing campaigns.
Trend-Driven Innovation (WED 10:50am) – Stay ahead of the curve by learning the global trends shaping consumer behavior and marketing innovations – but more importantly, gain actionable insights to anticipate shifts, refine your strategies, and maintain a competitive edge.
Learn to be a Champion (WED 4:30pm) – Don’t miss the chance to hear from Olympic athletes Katie Ledecky and Alex Morgan as they share how they continue to push the limits of performance and innovation, fueling their incredible successes.
4. Network, Network, Network!
Forge is all about connections, and this year they’re making networking easier than ever. Here are a few ways to get involved:
Braindates (All new) – Engage in conversations and get answers to your burning questions, either in a 1:1 or group setting. Be sure to check the app and schedule your session. Please allow us to shamelessly plug Ryan’s session on Journey Based Marketing and Stanton’s on Migrated on to Braze.
Alloy Alley – Explore new tools and services, like Covalent 😊, that can enhance your marketing efforts. Check out our booth for fun games and a chat with our experts.
Set Ups – Ask your Account Executive (AE) who would be a good person to meet with to help you achieve your conference goals.
5. Social Surfing
You can follow what others are talking about on the socials using the tag #BrazeForge24. Even if you can’t make it this year, you can still feel like you’re a part of the action!
Our Covalent Marketing team is excited to sponsor this incredible event again this year! Be sure to visit our booth, grab a custom poker chip, and let’s chat about how we can help you unlock your marketing potential. Don’t hesitate to set up a meeting or connect with us in advance – we can be easily reached at: brazehelp@covalentmarketing.com.
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